CFO is Crucial Partner to CEO for Planning - Gartner Group Survey

The Gartner Group recent 2015 survey of CEOs and senior business executives found that 95% of companies that conduct long-range planning are more likely to succeed and outperform companies that don’t plan ahead.

Strategic planning is a collaborative exercise for SMBs and tech startups, and the survey revealed that CEOs absolutely depend on a CFO to help drive this process. In the San Francisco Bay Area and Silicon Valley, with the area’s culture of innovation and speed, it’s necessary to coordinate all of the various goals related to improving revenues, costs, profit margins, cash flows, capex, customer acquisition, operational scaling, etc.

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